Georges Coffee- Business Development Strategies Essay

Georges Coffee- Business Development Strategies - Essay ExampleThe management of Georges java has some incompatible ideas for the promotion of their personal line of credit in an extremely competitive industry. Some of their plans and strategies to cope with the competition include utilise Electronic mailing as a method to boost their sales through methods such as e-marketing (direct marketing), setting up an E-brochure for ready reference. The main objective of the study is to identify methods which ar suitable for Geroges coffee which target enhance the chances of their success in a competitive field. It is imperative that the methods suggested shall yield results for a lasting period of time of age and hence they should have time relevance. Every new business or business units, however,big they are before starting or venturing into a new business or expanding naturally goes for a market feasibility study. In other words, a market feasibility study allows them to recognis e pregnant factors such as their own Strengths, weaknesses, Opportunities and threats, also by conducting a market feasibility study they rump understand the external business environment as such. We know the business environment is very still in nature and the market situations as well as the market requirements tend to vary from time to time. In order to reap rich dividends the management has to understand the scope or the extent of custom of the methods suggested. ... The business requirements for Georges coffee in terms of plans and strategies to survive the heat areInternal requirementsi. Sound depict chain mechanisms which are cost effective, innovative and sustainable for a long time. ii. Development of a wet and unyielding distribution network for easy distribution.iii. Use of electronic services for enhanced performance. External requirements i. The methods veritable shall flexible enough to accommodate changes as per the requirements of the organization. ii. The met hods have to designed in such a hammer that they can be used for a long time and reusable. iii. The methods have to be tried and true and re- tested again and again for break out application and results. Scope of applicationInorder to reap rich dividends the management has to understand the scope or the extent of usage of the methods suggested. Im a firm believer of the fact Business strategies are custom do and any method or application suggested for one particular business may or may not be applicable for another one. They are totally custom made as per the requirements of organizations. Hence the management has to understand the scope upto which the methods can be used extensively and for better results. Also the methods suggested can be time bound, so usage after a certain period of time after which the methods have to be reconfigured as per the market dynamics once again. Usage of antiquated methods may not yield effective results as such. Factors influencing the business development plansThere are several(prenominal) factors which can act as hindrances in the business development of Georges coffee as such. Broadly we can